Sara Daniel Romance Author: Tuesday Toolbox – Going Free with Haley's Man

Tuesday, May 14, 2013

Tuesday Toolbox – Going Free with Haley's Man

I’ve talked about the powerful promotional tool of giving away free books via blog hops and on Goodreads. I’ve also talked about the promotional tool of giving away free short storiesto allow readers to sample your work

For self-published authors, offering a book for free through one of the multiple e-reader platforms has the potential to get your book in the hands of more readers and create awareness of your author name than any of these other giveaways. Offering a book for free can be done in different ways. If the book is on Smashwords, you can generate a coupon code that customers can enter. Some authors, such as Marie Force, have had great success in making their book free on other platforms and getting Amazon to price match, effectively making it free on a near-permanent basis.

I’ve decided to offer my self-published book free by enrolling in Amazon’s KPD Select program. In exchange for giving Amazon exclusive distribution of my book for 90 days, I can do a five day free promotion. The thinking is that the more books I give away, more readers will discover me, love my writing and pay real money for my other books. The other hope is that the free book will sell at a higher rate after the promotion than it did before because it’s now been noticed and has a boost in ranking.

Some people have had phenomenal luck with this type of promotion. Unfortunately, I wasn’t one of them when I tried it with my children’s chapter books. So why am I trying it again? This time my book is situated in a genre (erotic romance) where readers are more accustomed to discovering new authors digitally. I have a big backlist of titles to capitalize on. I contacted nearly two dozen web and social media sites that alert their followers to free e-reads to enlist help in spreading the word. And finally, I have nothing to lose. If the promotion doesn’t work, I’m no worse off than I was before.

Haley’s Man will be free on Amazon for five days from May 16 through May 20, 2013. I’m asking for everyone who is willing (and comfortable with it) to download a copy and help me spread the word. Please be aware: This is a steamy erotic romance with very explicit love scenes.

I’ll report back in a future toolbox on the success of the promotion.

Contemporary Erotic Romance Novella
Free May 16, 2013 - May 20, 2013 only from Amazon

When Haley Miller posts on a sexual fantasies forum that she wants to have an orgasm while surrounded by her friends, one reply stands out. Intrigued and desperately aroused, Haley prepares for the orgasm of her dreams. But when she arrives at her friend’s house, she learns that the man of her dreams, Seth Gardner, is back in town. Now she must decide if she wants to go through with her plans for public pleasure or go after her dream date with Seth, or risk losing them both.

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